Alaska Air Faces Turbulence From Fuel Spike, Travel Disruptions

3/30/2026
Impact: -75
Industrials

Alaska Air Group, Inc. (NYSE: ALK) shares fell 6.36% to $33.86, marking a new 52-week low, as the company revised its first-quarter outlook to reflect an expected adjusted loss per share of ($2.00) to ($1.50) due to rising fuel costs and demand disruptions in key markets. Fuel costs have surged, with Singapore refining margins increasing by approximately 400% since February, and demand has been affected by unrest in Puerto Vallarta and severe weather in Hawaiʻi. Despite these challenges, corporate bookings for the next 90 days are up over 25% year-over-year, indicating strong underlying demand outside the impacted regions.

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