QUICK SPARK: McDonald's Stock Slumps to 4-Year Lows, Eyes 7th Week of Losses

McDonald's Corp. (NYSE: MCD) shares fell to four-year lows, down 5.4% to $234.88, marking a potential seventh consecutive weekly loss, the worst streak since July 2014. The decline was exacerbated by an $8.5 billion franchisee support plan announced during investor day, which unsettled investors amid already soft traffic trends. Analysts have lowered their price targets, with UBS at $320, Citigroup at $310, and Morgan Stanley at $308, indicating diminishing turnaround expectations.