NetEase Cloud Music Collaborates With Gamma To Expand Opportunities For Gamma

NetEase Cloud Music has entered into a multi-year strategic partnership with gamma., a global media and technology company, to enhance opportunities for gamma.'s artist roster in China. The agreement positions NetEase Cloud Music as a primary launch platform for licensed recordings from notable artists such as Ye, Mariah Carey, and Snoop Dogg. This collaboration aims to promote cultural exchange and original music content, further connecting international artists with Chinese audiences.